Widmer & New Seasons Hop Chockers IPA and Release Parties


Widmer Brothers Brewing has announced a new collaboration with New Seasons Markets on Hop Chockers IPA, as well as release parties for Steel Bridge Porter and First Star, a Red Rye beer brewed in honor of the Timbers’ first MLS Cup championship. Hop Chockers IPA is the first collaboration beer for New Seasons Market and is being launched in celebration of the market’s 16th birthday.

Hop Chockers IPA is available now at all New Seasons locations with growler filling stations, as well as the Widmer Brothers Pub. The genesis of the collaboration was a strong, longstanding relationship between the two Portland originals.

“For 16 years we have been very close to Widmer Brothers Brewing,” said Chris Tjersland, Partner Brand Development Manager at New Seasons Market. “The Widmer Brothers team, and Kurt and Rob Widmer themselves, have been a part of the New Seasons community since we opened our first store. We continue to be committed to connecting our customers with local producers and bringing them the best possible food, so we thought it was fitting to celebrate this milestone with a collaboration beer this year”

Hop Chockers combines two rye malts and four hop varietals, which give the beer a balanced combination of spice and fruitiness. With hops from the Pacific Northwest, New Zealand, and Australia, including the newest Aussie hop: Enigma, Hop Chockers imparts aromas of peach, fruit punch, lime zest, and chardonnay. Two types of rye malts and crystal malt lend a pleasing spiciness and caramel flavor that finishes with a moderate bitterness and lingering fruity flavors.

“When we got together with the folks at New Seasons to brainstorm for this IPA, they really wanted us to get creative with the hop profile,” said Corey Blodgett, lead innovation brewer at Widmer Brothers Brewing. “We decided to use a mixture of Meridian, Wakatu, and Enigma hops, which give Hop Chockers a complex flavor and aroma. Using rye in the mash gives this beer an interesting dichotomy of pleasant spiciness and robust fruitiness.”

The beer is available for a limited time on draught only at the Widmer Brothers Pub and all New Seasons locations with beer on tap: Cedar Hills, Grant Park, Nyberg Rivers, Mountain Park, Progress Ridge, Williams, Slabtown, and Woodstock. For more information on Widmer Brothers Brewing, visit widmerbrothers.com or see what the brewery is up to on FacebookTwitter, and Instagram.

About Hop Chockers IPA

In Aussie, “chockers” means very full, and Hop Chockers IPA delivers on what it promises: hops! This well-balanced IPA is brewed in collaboration with New Seasons Markets for their birthday. Hop Chockers IPA slaps you in the face with the aromas of peach, fruit punch, lime zest and chardonnay from the plethora of Northwest, New Zealand and Australian hops, including the newest Aussie hop: Enigma. Two types of Rye malt and Crystal malt lend a pleasing spiciness and caramel flavor that finishes with a moderate bitterness and lingering fruity flavors. Prost!

Flavor Points

Peach, fruit punch, Chardonnay grape, and lime zest aromas

Medium hop bitterness and pleasing spiciness


Rahr 2 Row, Weyermann Rye, Weyermann CaraRye, Crisp C-45, Briess C-80


Bittering: Zeus

Flavor & Aroma: Meridian, Wakatu, Enigma

Dry Hop: Meridian, Wakatu, Enigma


OG:                 16.5 °P

AE:                  3.5 °P

Alc. by Vol.:     7.0%

IBU:                 70+

Color:              6 SRM

Upcoming Events:

Steel Bridge Porter Night at Widmer Brothers Pub

What: A celebration of Steel Bridge Porter and an announcement of what’s new with the beer. Join Widmer Brothers, the Oregon Brew Crew, and Noel Blake for a new look at Steel Bridge Porter, with special infusions on tap.

Where: Widmer Brothers Pub

When: February 24, 2016

Public Event: 5:30 – 8:30 pm with drink specials

First Star Release Party

What: Join us for a release of the Portland Timbers’ Championship beer, First Star, a Red Rye brewed with Widmer Brothers’ Alt yeast. The beer was brewed in collaboration with Caleb Porter and the Timbers’ coaching staff. We will be tapping the beer at the Pub, where the MLS Cup will be on display. Please join us!

Where: Widmer Brothers Pub

When: March 3, 2016

Public Event: 5:30 – 8:30 pm

Samurai Artist
Samurai Artist

Founder of The New School and most frequent contributor Ezra Johnson-Greenough has worked in the craft beer industry for almost 10 years, doing everything from illustrating beer labels to bartending at renowned beer bars and breweries like Belmont Station, Apex, Laurelwood and Upright Brewing. He has also had a hand in creating events like the Portland Fruit Beer Festival, Portland Beer Week, and the Brewing up Cocktails series. He is available for freelance consultation in marketing, events, graphic design and branding. Contact: SamuraiArtist@NewSchoolBeer.com