Oskar Blues Launches B. Stiff & Sons Craft Soda Line

Oskar Blues soda

Oskar Blues Brewery is making lots of news lately. Earlier this week the brewery’s parent company bought Cigar City Brewing, and now comes the announcement of a new line of non-alcoholic sodas called B. Stiff and Son’s Old Fashioned Soda Pop Company. Breweries have been making soda for decades, but the drinks are coming back today with some serious momentum. Not just a one-off flavor or two and not hard soda, either, Oskar Blues is launching five flavors in 12oz cans.

More from the press release:

The soda was named for Brian Stiff, a Lyons, CO local, bike-riding buddy and father of two, who passed away unexpectedly in February 2012. A portion of soda proceeds continue to provide support for the Stiff family.

The four new flavors of small-batch sodas include: zingy Ginger Beer, citrusy sweet Orange Cream, redonkulously smooth Cream Soda, and sweet-and-tart Black Cherry – old-school flavors that the B. Stiff wizards reinvented with their own creative twists. The original Root Beer recipe is revamped as well, with a 20% reduction in sugar – a change made in response to root-beer loving consumer feedback. All B. Stiff & Sons products are gluten free and caffeine free.
“After years of serving our popular, home-brewed root beer in Oskar Blues restaurants, expanding the flavors and offering it with the advantages of the can package is something unique in craft soda,” said Sales Manager Geoff Hess.
B. Stiff & Sons is proud to offer these new flavors at top independent retailers throughout Colorado, Wyoming, North Carolina, South Carolina and Virginia; as well as at multiple large grocery retailers starting April 1st. The full line-up will remain available at all Oskar Blues restaurant locations; Oskar Blues Home Made Liquids and SolidsGrill & BrewCHUBurgerCyclHOPS and the new Denver, CO RiNo locations of CHUBurger and Hotbox Roasters Coffee Shop set to open in June of 2016.
“We’re projecting approximately 643% growth in 2016 based on current success and enthusiasm,” said Hess. “We’ve begun expansion in our brewing facility that will allow us to continue to be inventive with new creations.”
Follow B Stiff & Sons soda via www.oskarblues.com or FACEBOOK & TWITTER.
Samurai Artist
Samurai Artist

Founder of The New School and most frequent contributor Ezra Johnson-Greenough has worked in the craft beer industry for almost 10 years, doing everything from illustrating beer labels to bartending at renowned beer bars and breweries like Belmont Station, Apex, Laurelwood and Upright Brewing. He has also had a hand in creating events like the Portland Fruit Beer Festival, Portland Beer Week, and the Brewing up Cocktails series. He is available for freelance consultation in marketing, events, graphic design and branding. Contact: SamuraiArtist@NewSchoolBeer.com

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