Heathen Brewing Rolls on SW Washington with Ice Cream Truck-style Beer Delivery

Heathen Brewing Ice Cream Truck Beer Delivery

If you have ever dreamt of a magical truck driving the streets handing out frosty cold ones instead of ice cream treats then Heathen Brewing is making dreams come true. Last weekend the Heathen brew crew roamed the streets of Vancouver, Washington in a red sprinter van not creepily at all while doing no-contact beer sales…and they are doing it again, this Saturday, April 25th the beer truck is hitting out north to Ridgefield and Battle Ground, WA neighborhoods for “Ice Cream Truck-style delivery” from 4-7pm.

Southwest Washington neighborhoods can listen for the sounds of hyped-up ice cream truck music each Saturday for the time being. Not only will the truck play the familiar sounds of the treat-carrying trucks of our childhood, but production manager Danny McCabe says the van’s playlist will include thirst-inducing favorites like Beer by Reel Big Fish, There’s a Tear In My Beer by Hank Williams, Jr. and a healthy dose of Metallica. “Cuz why not,” says McCabe.

The routes will be covered by two vans – one white, one red. Both will be very noticeable with open van doors and staff geared up to safely deliver beer in a no contact operation. There’s no cash accepted. Only cards. Folks approaching the truck can order from the menu and swipe their card without contact. The gloved and sanitized crew member will hand off the beer or walk it to the porch, if asked.

You’ll have to pay for the beer, but the hops are free. This is one of the vans to look for as a re-purposed beer delivery truck in select neighborhoods of Vancouver this Saturday.

Beers available for purchase in cans and bottles will include Merchant of Menace Hazy IPA, Blueberry Pom Yum Sour Ale, Highland Charge Scottish Ale, Bourbon Barrel Aged Highland Charge, Son of Malice IPA, Transcend IPA and an assortment of 16oz singles canned the same day on the brewery’s new Oktober single-canning machine.

The response on social media has been overwhelming. What Heathen owner Sunny Parsons thought might be a fun idea to try is already becoming a project they intend to develop into a new revenue stream to keep the brewery going while state restrictions continue as a safety response to COVID-19. Folks throughout Clark County can watch Heathen Brewing on Facebook and Instagram for where and when the Ice Cream Truck-style delivery will roll through their neighborhood next.

Blueberry Pom Yum and Merchant of Menace are a couple of beers that neighbors can look forward to grabbing from the Ice Cream Truck-style delivery.
Michael Perozzo
Michael Perozzo

Michael Perozzo is a life-long resident of Southwest Washington and father of 4. At his day job, he leads a digital marketing and graphic design team supporting food/beverage clients at ZZEPPELIN. Michael helped start Brewcouver – the passport to Vancouver’s breweries – and co-founded NorthBank Beer Week. He also manages beer buying for the Vancouver Brewfests and helped create Brewing Bridges Collaboration Fest. Portland Trail Blazers fans may remember him as DarthBlazer circa 2008-2012.

Samurai Artist
Samurai Artist

Founder of The New School and most frequent contributor Ezra Johnson-Greenough has worked in the craft beer industry for almost 10 years, doing everything from illustrating beer labels to bartending at renowned beer bars and breweries like Belmont Station, Apex, Laurelwood and Upright Brewing. He has also had a hand in creating events like the Portland Fruit Beer Festival, Portland Beer Week, and the Brewing up Cocktails series. He is available for freelance consultation in marketing, events, graphic design and branding. Contact: SamuraiArtist@NewSchoolBeer.com

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